Only regular evaluation of your position in the media makes targeted control of communication and marketing possible and contributes to the increased success of your company. Media impact analysis is the focal element of communication control. It documents what comes across, also with regard to where and how. Indeed, only substantiated PR success justifies budgets. The evaluation of media impact is the only way to achieve targeted fine tuning of messages, target groups and activities. Our media impact analyses are consulting services that are completely tailored to meet your requirements.