Social Media

More than three billion blogs, forums, portals, review sites, micro-blogs, news groups with over 900,000 new entries in 24 hours – trend on the rise – are an infinite pool of original resources for every PR specialist, market and opinion researcher. At the same time, the sheer mass of information presents a problem. The reason: while a full survey is vital for the accumulation of market data, usually less than ten percent of the entries are in fact of any relevance.

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Monitoring

Kantar Media works with its own leading meta search technology that searches the complete international social media world as a full survey with no source restrictions.

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Evaluation

Social Media analyses give you an insight into the unbiased consumer perspective. Here, you will find the answers to strategic questions that drive your business, a service that goes a step further than classic market research.

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KMI Gateway

The new All-in-One portal of Kantar Media: Monitoring of Print, Online, RTV und Social Media including the Analysis-Dashboard more

KMI Mobile

KMI Mobile is your personal newsroom when you are on the road: You receive your latest press review via a mobile portal on your Blackberry, PDA or iPhone.more

National and international Press Reviews

Whether as a PDF in the morning or as an Intranet solution, the Kantar media Press Review solutions ... more